RO BODY

ONE OF ONE & ONE OF MILLIONS

As an athlete, Serena is one of one. When it comes to the battle with weight loss, she is one of millions. This dichotomy became an invitation for other Ro Body Patients to share their stories and sustain momentum for the campaign beyond the night of the Super Bowl.

From Hannah training for her first marathon, to Greg getting back on his mountain bike, to DeAnna and Mitchell Taylor finding new ways to be active with their kids, and our old pal Chuck simply feeling himself (still working on that golf swing though), each spot in the companion series iterated on the visual world, tone, and emotional truth established by Serena's Super Bowl moment.

A woman with curly red hair wearing a light purple sports top having her blood glucose levels tested using a continuous glucose monitoring device.
Close-up of a woman wearing a light gray athletic tank top and black shorts, showing her midsection, arms, and tattoos, against a purple background, in a fitness pose.
A woman standing confidently with hands on hips, wearing a brown athletic tank top, matching shorts, and beige sneakers, against a plain light blue background.
A confident woman with long black hair, wearing a brown athletic tank top and matching shorts, holding a white roller in her right hand, standing against a plain light blue background.
A man with a shaved head and dark skin sitting on a blue furry blanket, holding a syringe, and looking at the camera with a slight smile.

Services

Film Production, Photography, BTS and Social Content