NEIMAN MARCUS
'holiday'

 

We celebrated the 2022 holidays in style with a continuation of our Neiman Marcus campaign. This season featured further dialogue driven narratives between in-house Stylist and shoppers, as well as TikTok BTS moments and photography.

TIKTOK HOLIDAY
ORIGINAL CONTENT

In order to create authentic holiday moments, we produced a series of original TikTok moments shot on set during our main film production.

@neimanmarcus What's your coat personality? Express your bold side with colorful, metallic options to love & to layer! #LiveYourLuxury #NeimanMarcus #Coats #Ski #Shopping ♬ Calm Christmas Gift Commercial - AtagoSounds
@neimanmarcus Rom-com cardy or leading man blazer? Either way we have the looks you need for true star power. #LiveYourLuxury #NeimanMarcus #MensFashion #Shopping #BlackFriday ♬ Dance of the Sugar Plum Fairy / Tchaikovsky(1104026) - Sauti
 
 

Young Hero led creative development in partnership with internal Neiman Marcus creative and marketing teams. Films were created with Director Jeff Gonick, DP Andrew Wheeler, and edited by Jamie Connors at Gattie and Lopez. TikToks by Maxine Bowen and stills by Tawfick.

Services

Creative Development, Scripting, Film Production, TikTok